TRUSTe launches new email privacy seal program
TRUSTe today announced the first independent certification program that reassures consumers that they won’t be subjected to spam when they submit their email address online. The program allows...
View ArticleMarketing tips newsletter added
In response to client requests, we have implemented an email newsletter that will offer marketing tips as well as showcase some the recent work we’ve done for our clients. Whether you have a small home...
View ArticleImplementing email marketing for your business
Email marketing is a tool that can, and really should be utilized by businesses of all sizes, regardless of the industry. For new or small businesses with little resources, email marketing is a...
View ArticleDon’t overlook your subject line
A large portion of our communications are conducted via email these days, however, most of us are not making it as effective as it can be. You might be surprised how many people include weak subject...
View ArticleThe sum of it’s parts…
Does your marketing strategy consist of a little newspaper advertising here, some direct mail there and maybe email marketing from time to time? If so, it’s pretty similar to that of many other small...
View ArticleEmail marketing is on the rise again
You may have noticed that it’s getting more difficult to empty your inbox lately and that’s because in an effort to drum up business in these tough times, many companies are becoming more active with...
View Article3 Steps to More Sales By Split Testing
Take a look at the stats on that last email campaign you sent. Go ahead, open it up. How effective is your subject line? Interesting enough to open? What about your call to action? So intriguing that...
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